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LBA Digital Marketing Intermediate Learning Plan
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3 Courses

LBA Digital Marketing Intermediate Part 3
E-Learning
The Digital Academy's very own Digital Marketing Foundations course. Your next step to becoming more digitally savvy and growing your business using digital.
Want to drive retail sales online? Learn about eCommerce shops and how these can boost your business' retail sales.
Who is the ideal student?
Salon owners, managers, or freelancers wanting to understand how they can use eCommerce to drive retail sales and support boosting client loyalty. To start learning click the ‘enrol’ button now!
Topics Covered:
eCommerce
Learning objectives:
Understand what eCommerce is and the benefits
Discover the best practice way to set up an eCommerce shop

LBA Digital Marketing Intermediate Part 2
E-Learning
The Digital Academy's very own Digital Marketing Foundations course. Your next step to becoming more digitally savvy and growing your business using digital.
Online Booking allows you to make more time for your business and creates a more seamless booking experience for your clients. Learn about how you can use online booking to enhance your booking experience for clients.
Who is the ideal student?
Salon owners, managers, or freelancers wanting to understand how to use online booking tools to enhance their booking experience. To start learning click the ‘enrol’ button now!
Topics Covered:
What is online booking?
Why should you use online booking?
What are the types of online booking systems are available?
Learning objectives:
Understand the importance of online booking
Understand what online booking tools are available

LBA Digital Marketing Intermediate Part 1
E-Learning
The Digital Academy's very own Digital Marketing Foundations course. Your next step to becoming more digitally savvy and growing your business using digital.
How do you take those potential clients and get them to book an appointment? Learn about how to drive conversion using your online presence.
Who is the ideal student?
Salon owners, managers, or freelancers wanting to understand how to convert potential clients into new bookings. To start learning click the ‘enrol’ button now!
Topics Covered:
Paid Media
Mobile Advertising
Social Media Content
Learning objectives:
Understand how to use digital to encourage new clients to book.
Discover best practice & tops tips