LBA | Social & Digital | Leveraging CRM in Salon
What you will learn
Learn how to enhance your customer relationship management (CRM) and direct marketing techniques. In this module you will learn about CRM systems, email marketing, and SMS marketing to maintain and nurture client relationships.
KEY LEARNINGS
Key takeaways:
The fundamentals of CRM – What is it and how is it used? Uncover how CRM can revolutionise your email and SMS strategies.
Strategic Communication – Master different communication types and best practices for impactful messaging.
Tools of the Trade – Explore the top tools available to streamline your campaigns and maximise their effectiveness. We'll also look beyond email and SMS, exploring alternative channels to expand your reach.
Measuring Success – Learn key metrics and analytics to track your progress and make data-driven decisions.
INFORMATION:
Certification: Yes
Level: Intermediate
Course type: - E-Learning
Duration: 15 minutes
